ArmInfo.May 19 to 21, Yerevan will host the 4th international marketing and advertising festival "Popok" (Nut).
Representatives of well-known marketing and advertising companies will arrive in Yerevan to hold masterclasses and workshops for Armenian companies. The forum is intended for the services sector, with presentations of the best world brands in restaurant and hotel managements. A number of masterclasses on cultural management will be organized for marketing managers and managers of museums, theaters, and libraries.
The key goal of the forum is creating favorable conditions for businessmen to develop their businesses in Yerevan and for representatives of Yerevan's services sector to gain more knowledge and experience. Much attention will be paid to application of artificial intelligence in modern-day advertising and marketing.
Experts from Estonia, Moldova, Uzbekistan, India, Czech Republic, Poland, Bulgaria, Romania and other countries will participate in the event. Armenian experts will also share their experience.