ArmInfo. The American reality TV star, actress, fashion model and successful businesswoman Kim Kardashian called on her fans to support small business in Armenia by making donations to the Armenian Support Fund.
On her Facebook and Twitter pages, she wrote in particular: "The Armenian Support Fund has begun raising funds to help small businesses in the country overcome the negative consequences of COVID-19. Access to financial assistance is not always available, and many small family-owned companies report that they are forced to reduce production by up to 90%, in addition to this, also dismiss part of the staff. Consider making donations to the Armenia Support Fund to help provide grants to these struggling enterprises. #SupportArmenia https://bit.ly/2O1nOD2 ".
The Support Fund of Armenia implements strategic programs and projects that support the country's economic development and promote the unity of Armenia and the diaspora. The Support Fund of Armenia, in partnership with the Paros Foundation, launched an initiative to promote small business in Armenia, which suffered from the economic consequences of the COVID-19 pandemic. According to official information, since 2006 the Paros Foundation has been implementing humanitarian, educational, cultural projects and development programs. For almost 15 years of operation, Paros has implemented more than 200 successful projects in Armenia and raised more than $ 7 million.