Valuing the past, reinterpreting the present and looking to the  future: ARARAT Museum revealed the museums of Yerevan 

ArmInfo. Traditionally having joined the international "Museum Day/Night" initiative, ARARAT Museum invited to discover several museums in Yerevan, enriching the format of the event this year. This initiative was aimed at raising interest in  Armenian Museums and discovering the different facets of our identity  and heritage.

During the event, visits were organized to the Museum of Folk Arts  after Hovhannes Sharambeyan, Komitas Museum-Institute ("Exhibition  from Komitas to Komitas"), National Museum - Institute of  Architecture after Alexander Tamanyan ( "The Sound and Smell of  Stone") to mark the 120th anniversary of Hovhannes Margaryan, where  the opportunity was given to meet different approaches to the  presentation of museum materials, from classic one to sincere  dialogue. 

"The choice of this year's format was not accidental. We consider  the museums as heritage-preserving, research-presenting institutions,  but even in the most emotionally challenged situations, museums are  places to find the key to one's identity, value the past, reinterpret  the present and look to the future, and ultimately, reflect and be  inspired. Therefore, as a member of the International Council of  Museums, ARARAT Museum initiated this event on the eve of "Museum Day  / Night" as a unique reminder of how interesting and versatile the  day can be ", said Zaruhi Saribekyan, Communications Manager of  Yerevan Brandy Company.

At the end of the event, the participants had the opportunity to  share their impressions of one glass of ARARAT Coffee in one of the  most stylish bars in Yerevan, Phoenix, in a frank conversation.

To note, in 1998 the Yerevan Brandy Company entered the international  company Pernod Ricard, the world leader in the field of premium  alcohol. The legendary Armenian brandies ARARAT are produced at the  Yerevan Brandy Factory according to the traditional technology, the  foundations of which were laid back in 1887 by brothers Vasily and  Nerses Tairiants.  When creating brandy, only high-quality Armenian  endemic grapes and crystal clear spring water are used.  Precious  ARARAT brandy spirits are aged in barrels made of century-old  Caucasian oak, made in the factory's own cooper workshop.