ArmInfo.he South Caucasian Railway Company and the Natural Reverb project initiated the creation of a video clip based on the Armenian folk lullaby "Ruri". The video was recorded in the building of the "Yerevan" railway station, which is distinguished not only by its visual architecture, but by the unique acoustics of the main hall.
The authors of the video clip of the "Ruri" lullaby dedicated it to the soldiers who died in the Artsakh war and the missing soldiers. "Recording sound is not only technical work, but also emotional empathy. And by performing the lullaby" Ruri ", this video, we tried to assist our society in concentrating forces after the defeat in the Artsakh war," says the author of the project Artur Geghamyan. Performer - Nazik Baghdasaryan, celesta - Garik Gevorki.
The Natural Reverb project is the only one in Armenia that prepares music videos without artificial "additives" only using natural acoustics (reverberation) of buildings or territories. The main goal of the project is to "revive" architectural structures with singing and to emphasize that, in parallel with modern technologies, one should not forget about naturalness, because the main component of the song is vocals