ArmInfo. The head of the office of Deputy Prime Minister Tigran Avinyan, Serzh Varag Siseryan and the general director of Viva-MTS (MTS Armenia CJSC), Ralph Yirikian, signed a memorandum of understanding on June 30 in online mode.
According to the memorandum, as the press service of the Government of the Republic of Armenia reports, the parties agreed on cooperation in the field of reproductive health and demographic improvement by using the latest technological solutions. Within the framework of the "Hello Baby" project, carried out within the framework of the memorandum, it is planned to modernize the public health system in Armenia, improve the quality and accessibility of information and services provided in the field of reproductive and maternal and child health, and promote a decision-making culture. The beneficiaries of the program are pregnant women, people with infertility and parents with children under 6 years old. As part of the collaboration, it is planned to develop and launch a website and a mobile application with the aim of providing personalized medical services and information about the beneficiaries, sending notifications, quick response and feedback. There will also be public awareness campaigns related to the program. The initiative is being implemented as part of the Viva-MTS corporate social responsibility strategy.