ArmInfo. The leader of the rock band System of a Down Serge Tankyan in Yerevan introduced his brand of coffee . At a press conference on October 9, the musician admitted that through this business he wants to share memories of his grandmother, who kept the tradition of making coffee.
The musician said that coffee is already sold in the United States. According to him, this business can well be developed in Armenia. He noted that the impression of the country is formed not only by politicians, but also by culture and food. Thus, the coffee brand can also residents of other countries about Armenia.
To note, is premium organic coffee. In its preparation, certified organic coffee beans from Ethiopia are used, and the beans are roasted using state-of-the-art technologies. The idea of belongs to Serge Tankyan, who is a big lover of coffee, and drinks several cups of this drink a day.