Monday, September 23 2019 17:29
Asya Balayan

International Summer School in Leadership and Governance for  Sustainable Tourism to be held in Armenia for the first time

International Summer School in Leadership and Governance for  Sustainable Tourism to be held in Armenia for the first time

ArmInfo. PM4SD Summer School in  Leadership and  Governance for Sustainable Tourism will be held for  the first time in Armenia. Trainings at the international school will  be held in Yerevan and Dilijan from October 18 to 21, 2019.

Arman Valesyan, Project Coordinator for Integrated Rural Tourism  Development, UNDP, called holding the PM4SD summer school in Armenia  an unprecedented event, as the event is being held outside Europe for  the first time. Thus, Armenia became a country, marking the first  such program in the region.  As Valesyan explained, the event will be  open to local companies that will be able to take part in master  classes for free, and all financial expenses will be covered by UNDP.  In general, according to him, participation in the school costs about  500 euros, but for Armenia it will be free.  "There are a lot of  projects. By the end of the year, it is planned to open several  community hotels, a cheese cellar is also being built in Gegharkunik,  a museum is planned to be opened in Metsamor, and new gastro  courtyards will be opened. If we are able to continue to develop the  concept of gastro-courtyards, that is, the concept of working with  villagers at home, which is a new for Armenia, as well as for  Georgia, then this will be very important, since it works. The  projects we have implemented so far, are working, each of them has  its own clients'', said Valesyan. According to his estimates, the  Aragatsotn region should become another center of wine tourism in  Armenia and this region can also position itself through  gastro-tourism.

To note, the upcoming event will be held in the framework of  cooperation between the UNDP project "Integrated Development of Rural  Tourism" funded by the Russian Federation, the Sustainable  Development Project Management, Foundation fo European Sustainable   Tourism -( FEST ) and the European Travel Commission (ETC), the   Aurora Forum and Tourism Committee of the Ministry of Economy of the  Republic of Armenia. In total, the "Integrated Rural Tourism  Development" program will cover 60 rural communities of Armenia. The  project was funded by the Russian Federation in the amount of about 3  million US dollars.

The summer school will focus on one of the most important topics in  the tourism industry, in particular how to plan and improve the  success of sustainable tourism projects and track the benefits of  funded initiatives.

The workshops will be held with the participation of international  experts on sustainable tourism, covering topics such as: digital  innovation, food tourism, destination management, marketing and  branding, storytelling.

This event has gained even greater recognition through a partnership  with the first Aurora forum, which will bring together leading  international authorities in the field of social, scientific,  technical, educational and humanitarian innovations.

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