Ameriabank expands branch network in Yerevan`s large shopping centers 

ArmInfo.On December 12, Ameriabank opened a branch in Nor-Norq (address: Gayi Ave. 16) administrative district in the "Megamol Massif" shopping center,  which is the bank's eleventh branch in Yerevan. At the opening  ceremony, Ameriabank Retail Banking Director Arman Barseghyan  informed that this branch will work in a special mode - 7 days a week  from 10:30am to 9:15pm. Already six branches are operating in this  mode, including the newly opened one, and all of them are located in  the shopping centers of the capital, Barseghyan informed.

"Ameriabank introduced this branch operation format three years ago,  considering the importance of customer service convenience. Thus, the  bank provided citizens with the opportunity to use the necessary  services in a quiet mode," he noted.

Answering the question of ArmInfo, he noted that 15 jobs were opened  in the new branch. "Over time, when the branch gets its customer  base, and this usually happens within 3-6 months, the number of  employees will increase. I suppose that then the branch will employ  up to 25 people," he said.

At the same time, A. Barseghyan stressed that beneficial terms are  provided for some services to legal entities and individuals in the  new branch. "For those legal entities that will open accounts at this  branch, Ameria Online / Mobile Banking services will be provided with  free annual service. Legal entities are also provided with a Business  card, and a debit or credit card will be issued to two company  executives (except Platinum or Infinity), in both cases without  payment for the first year of service, individuals who open accounts  in this branch will be provided with a debit or credit card (except  Platinum or Infinity) without payment for the first year of service,  as well as free use of Ameria Online / Mobile Banking services and  telephone banking ",  he explained

Speaking about further plans to expand the branch network, he noted  that there is a need for this, despite the dynamic development of  digital services. A. Barseghyan informed that in the beginning of  2019 a branch in Abovyan is expected to open, not excluding the  possibility of opening three more divisions during the year.

Oleg Aghasyan, a member of the Board of the Central Bank of Armenia,  having welcomed the steps taken by banks to expand the branch  network, stressed that this not only enables clients to use banking  services, but also, thanks to competition, improves the quality of  service. "Ameribank, being a universal financial structure, provides  a wide range of services. I hope that with the opening of a new  branch, Ameriabank will continue to expand the range of services  provided. It is extremely important for us that the bank focuses on  an individual customer service approach,"

For his part, the head of the Nor-Norq district Hayk Mherian, added:  "With the opening of the Ameriabank branch, the Nor-Norq residents  will no longer need to address other branches of the bank, since the  necessary services can be obtained already at the Nor-Norq branch.  The branch opening is also significant considering opening of new  jobs. "

During the opening of the branch, the awards ceremony of the winners  of the "What? Where? When?" contest previously announced by the Bank,  took place. The winners - Hasmik Ghazaryan, Zhanna Vardanyan and  Rafael Yeghian - received wireless devices for charging phones (power  bank) as gifts.  To note, the branch network of Ameriabank, taking  into account the newly opened branch of Nor-Norq, already has 17  divisions (11 -in the capital and 6 - regional).

To recall, Ameriabank has been operating in the Armenian market since  October 31, 1996. The shareholders of the bank as of October 1, 2018  are the Ameria Group CY Ltd. - 56.6%, EBRD - 17.8%, Asian Development  Bank - 13.98%, ESPS Holding Limited - 11.62%.