
ArmInfo. The Armenian HandArt Theater has become the world's first representative of a new theatrical movement known as "Neonaturalism." This was announced by the theater's producer and screenwriter, Tigran Gyulumyan, during a press event held on the occasion of the company's latest premiere, the play "Our Red-Green House."
Gyulumyan explained that months prior, at an International Theater Forum, Armenian theater scholar Anush Aslabekyan presented the work, concept, and unique characteristics of the HandArt Theater as her academic research. This presentation received international media coverage, prompting the organization's leadership to initiate a patenting process for the theater. Their research confirmed that the Armenian troupe is the only one in the world operating in this specific format and style.
"There are many theaters and outdoor performances in the world," said Gyulumyan. "But an open-air theater with a permanent, stationary repertoire—we are the first and only ones." He confirmed that HandArt has been officially recognized as the standard-bearer for the "Neonaturalism" movement. Responding to a question from an ArmInfo correspondent, Gyulumyan noted that the theater's foundation was laid during the COVID-19 pandemic, a time when mass gatherings in indoor spaces were prohibited. During this period, Gyulumyan created a small production and decided to stage it in a village, specifically in the courtyard of a private home.
According to the producer, HandArt now boasts a repertoire of eight plays. In the last six months alone, the theater has welcomed 55,000 spectators—a figure 30% higher than the annual attendance of Armenia's largest state theater. Looking ahead, the company plans to construct an indoor venue on the same site. A hallmark of the theater is its commitment to performing works exclusively by Armenian authors, both classical and contemporary. "In other words, our theater is solely about Armenians," noted Gyulumyan. In the premiere production of "Our Red-Green House," for which the press tour was organized, Gyulumyan served as both screenwriter and producer, while also performing a supporting role.
The play itself presents a collective portrait of a modern Armenian family navigating its own challenges and struggles. It is, in many ways, a tragicomedy where the noblest feelings and best intentions become the very source of the difficult trials the family must endure.
Note: The HandArt Theater is located in the village of Byurakan, Aragatsotn region.