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 Пятница, 18 Апреля 2014

Гаянэ Исаакян

Банк ВТБ (Армения) и компания MasterCard запустили акцию по картам "За рулем с ВТБ"

Банк ВТБ (Армения) и компания MasterCard запустили акцию по картам "За рулем с ВТБ"

 Банк ВТБ (Армения) и компания MasterCard объявили о запуске акции по
стимулированию безналичных транзакций по картам 
"За рулем с ВТБ". Как сообщил на пресс-конференции генеральный
директор-председатель Директората ЗАО "Банк ВТБ (Армения)" Юрий
Гусев.


Принять участие в акции могут все держатели
карт Cirrus/Maestro, MasterCard Standard и MasterCard Gold Банка ВТБ (Армения),
открытых до и в течение акции, оплачивая покупки и услуги на любую сумму в
интернете и в любом торгово-сервисном предприятии на территории страны и за
рубежом. За каждую безналичную транзакцию в размере 1 тыс. драмов,
осуществленную в торгово-сервисной точке Банка ВТБ (Армения), клиенты
накапливают 2 бонусных балла, а за транзакцию в размере 1 тыс. драмов,
осуществленную в торгово-сервисной точке других банков и за рубежом, клиенты
накапливают 1 бонусный балл. За одну транзакцию можно накопить максимум 50
баллов.


По завершении акции, держатели карт,
набравшие наибольшее количество баллов, будут участвовать в розыгрыше 100
ценных призов: 50 сертификатов на получение кредита по льготному тарифу -1%, 50
сертификатов - на оформление вклада +1%.


Среди 100 участников будет разыгрываться также главный
приз - автомобиль Peugeot 107 AT.  Акция
действует в период с 15 апреля по 30 июня 2014г. включительно.


"Цель кампании "За рулем с
ВТБ" ? продемонстрировать потребителям преимущества платежей по картам
MasterCard как на территории Армении, так и за рубежом, и способствовать
увеличению доли безналичных платежей среди клиентов банка. Подобного рода акции
укрепляют доверие потребителей к платежным картам как к надежному, удобному и
безопасному средству оплаты товаров и услуг, и таким образом способствуют
дальнейшему переходу от наличных способов оплаты к безналичным",- отметил
Ю.Гусев.


Лицом рекламной кампании по картам
"За рулем с ВТБ" в 2003 году стала известная армянская модель и
актриса, ставшая в 2003 году победительницей конкурса красоты "Мисс
Армения" Лусине Товмасян.



ЗАО "Банк ВТБ (Армения)" стало участником
международной финансовой группы ВТБ в апреле 2004 года. В настоящее время
второй по величине в России ОАО Банк ВТБ владеет 100% акций Банка ВТБ
(Армения). Банк традиционно входит в число лидеров банковской системы РА по
основным показателям. Банк владеет самой крупной филиальной сетью в стране - 67
филиалов.  В банковской системе Армении
Банк ВТБ (Армения) удерживает  лидерство
по числу активных карт (свыше 285 тыс. шт), обслуживая локальные карты ArCa,
выпуская и обслуживая международные карты Visa, а также с конца 2013 года
приступив к эмиссии международных карт MasterCard. По числу пенсионных карт
банк также удерживает лидерство (свыше 70 тыс. 
шт.) с момента их внедрения на армянском рынке


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